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Articles: Technology
The vendor's new SalesView Buzz tab aggregates social networking information and integrates the data directly into CRM systems, providing richer context around sales leads. The problem? A significant amount of data on the social Web is simply wrong.
SAPPHIRE '09: SAP co-CEO Leo Apotheker lays out his company's roadmap to navigate the economic crisis. "The only antidote to uncertainty is clarity," he says.
Only 16 of the top 100 Internet retailers -- including perennial leaders Netflix and Amazon.com -- improved their satisfaction scores, but the majority of e-commerce sites lost ground. Also, research firm Gartner offers cost-saving tips.
The three-company roll-up aims to enhance customer service by using voice-of-the-customer feedback.
Is MetraTech's latest solution agile enough to tackle the recession and greenfield opportunities?
New features in the company's Marketing View product focus on demand generation and connecting campaigns to leads.
Magic Quadrant for MCM '09: A tough economy calls for tough, but cheaper, solutions.
The latest edition of E-Business Suite offers a medley of enhanced capabilities, from compensation incentives to supply chain management. Also, Oracle waives first-year Extended Support costs for some customers.
Movie Web site and ticket retailer implements analytics to aid with internal reporting.
A financial-trading facility gets a new recording system in less than two weeks—and saves $292,000.
Intuit QuickBase helps TomTom navigate reseller deals.
Retail had a bad season, but Wrigleyville Sports now finds itself safe at home.
Akamai Technologies needed to step up its Web-content delivery efforts on behalf of the music television network.
How have retailers fared in the twitterverse?
Why mobile shopping—"m-commerce"—is finally getting a move on.
The candy brand integrates its messaging across Twitter, Flickr, Wikipedia, YouTube, Facebook, and elsewhere on the social graph.
CRM vendors are beginning to find ways to put the microblogging marvel to work -- for themselves and for their users.
Automating and optimizing work processes will boost the market for the foreseeable future.
Magic Quadrant for CRM Customer Service Contact Centers '09: Microsoft and Salesforce.com join Oracle as Leaders in the analyst firm's annual assessment.
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