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Articles: Technology
Gartner CRM Summit '09, Day 3: Connecting with customers relies on the power of influence.
Gartner CRM Summit '09, Day 2: Analyst Gene Alvarez emphasizes the strategic importance of expanding e-commerce with the power of Web 2.0 technologies.
Gartner CRM Summit '09, Day 1: CRM analyst Michael Maoz says not only are consumers losing trust in corporations, but they are managing more aspects of the relationship.
The technique to achieving marketing-sales alignment.
Pundits say the $1.8 billion deal — uniting a provider of development platforms with arguably the predominant player in Web analytics — has the potential to finally make measurement a powerful aspect of interactive media.
Three tips for winning customers despite tough economic times.
By containing that risk, you can achieve greater customer value.
The CRM vendor scoops up a social networking and community platform provider for $6 million to expand its social CRM offerings.
Social media and CRM converge at the Wharton School of Business.
A new survey shows the importance of CRM to customer loyalty.
Enough with the promotions, customers demand better service.
RightNow Technologies continues to target larger contact centers, with its August '09 edition offering expanded graphical workflow capabilities and trending/analytics features.
destinationCRM.com Exclusive: Company executives and industry pundits alike are calling the move another major win for the hosted contact center delivery model.
The path to igniting sustainable sales performance.
CRM Evolution '09: Your one-stop shop for all the news and coverage coming out of CRM magazine's annual conference in New York.
Driven largely by the search engine giant, e-business receives a customer satisfaction score of 81.5 this quarter, up from 79.3 a year ago.
The Market Awards are done, but there's so much left unmocked!
Lucrative return on investment is driving companies — and vendors — to look more closely at mobile service applications.
Your local street-food vendor can teach your company a thing or two.
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