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Articles: Retail
How Erik Seoane, director of service delivery for Intuit's Turbo Tax, convinced the company's CIO and CFO to embrace CRM.
Will we ever learn to modify our behavior, learn to collaborate around integrated data files that contain the bits of customer information?
Land's End Director of Marketing Operations Steph Mohlmann tells how the cataloger is able to get the right information to the right customer at the right time.
Stellar CRM is possible. Here are the stories of five outstanding implementations to prove it.
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Companies: Retail
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