| Articles: Retail |
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The Association of National Advertisers' "Masters of Marketing" Conference reveals insights about how to handle the industry's future: brand focus and maverick creativity will light the way.
Daily News,
Posted 16 Oct 2007
A study by Forrester Research highlights the top marketing, merchandising, and multichannel initiatives as retailers become wiser about the online world.
Daily News,
Posted 05 Oct 2007
British research firm The Grass Roots Group breaks into the U.S. market with a report ranking 10 American cities on customer service; Phoenix is tops, while the New York region comes in at the bottom of a closely packed list.
Daily News,
Posted 24 Sep 2007
At Shop.org's Annual Summit, one speaker rebuts the conventional wisdom that e-commerce has peaked, and reveals the "truths" about online marketing and how to fix them.
Daily News,
Posted 20 Sep 2007
Retailers continue to identify radio-frequency technology as their best hope for contactless payment systems.
Daily News,
Posted 13 Aug 2007
Online adults are doing their homework before making a commitment--and they prefer professional content over the user-generated variety.
Daily News,
Posted 13 Aug 2007
Retailers are toiling to make their email subscription procedures easy, quick, and more transparent; subscription incentives seem to be slipping in popularity.
Daily News,
Posted 01 Aug 2007
Catering to this new breed of always-on customer will require a new approach to CRM.
Reality Check,
Posted 01 Aug 2007
The new offering marks service-management-solution vendor's attempt to improve internal organization and customer relationships.
Daily News,
Posted 23 Jul 2007
Text mining helps companies discern true customer sentiment.
Viewpoints,
Posted 01 Jul 2007
Simplifying the business will allow e-commerce managers to focus on core competencies that drive the top line.
The Tipping Point,
Posted 01 Jul 2007
The business apps juggernaut has announced new and enhanced mobile applications intended to help companies extend SAP business processes to information workers through mobile devices.
Daily News,
Posted 19 Jun 2007
Bazaarvoice and MarketLive partner to offer an integrated e-commerce system complete with analytics and user ratings.
Daily News,
Posted 18 Jun 2007
Hispanic online buyers will spend more on retail spending than any other minority group until at least 2011; incorporating customer product reviews is one way to cozy up to that market.
Daily News,
Posted 13 Jun 2007
Retail catalog call centers are doing a better job of satisfying their callers than call centers for banks, cell phone services, cable and satellite television companies, insurance firms, and PC companies.
Daily News,
Posted 12 Jun 2007
The technology vendor's new portable scanning terminal could affect how shoppers shop, and how stores generate loyalty.
Daily News,
Posted 07 Jun 2007
Although overall customer satisfaction is high, several companies are lagging as consumers' expectations continue to increase on a yearly basis.
Daily News,
Posted 01 Jun 2007
Business Problem: A company must design and manage a visually appealing interactive storefront for its Web site.
Re:Tooling,
Posted 01 May 2007
While overall satisfaction with e-commerce continues its upsurge, the online travel industry is feeling the competitive pressure from airline and hotel sites, and travel search engines.
Daily News,
Posted 20 Feb 2007
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