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Articles: Retail
Marketers need to take back control over brands' coupon strategies.
Cloud solutions for the insurance, utilities, and retail verticals promise more customer centricity.
Users can deploy predictive technology across the customer life cycle.
Digital customer service success starts at the top.
BI product update will help move Looker upmarket.
Tie together products for better end-to-end customer engagement.
Four steps for improving the front-line retail experience through back-end data.
Using smartphones, tablets, and creative displays, retailers can give consumers the best of both worlds.
Without a single, unified record, customer experience will be compromised.
Curalate's solution derives insight from the 75 percent of Tumblr posts that contain no text.
A changing landscape calls for a shift in marketing strategies.
Salesforce's new industries strategy will focus on delivering solutions for key verticals.
The seven simple principles every company needs to know.
Companies can rebound by providing more multichannel customer service options.
Optimizely's A/B testing capabilities increase conversions by more than 600 percent.
Think about business as a collection of consumers.
The solution is the first of several industry-specific offerings to be released.
A Stanford professor shares insights on the shift from relative to absolute consumer decision-making.
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