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Articles: Retail
Regulations take affect today that require opt-in consent for email marketing and tracking the online activity of Web site visitors.
New study encourages marketers to adapt to "gamesmanship" culture of online commerce.
The San Francisco company partners with eWordofMouth to generate a 99 percent increase in Facebook "likes"
The promise of sending tailored ads to customers' mobile devices is appealing, but privacy issues remain
Eagerness makes a difference to customers
ForeSee Results ranks the top 100 retailers in annual report.
SHOP gives e-tailers visibility into the types of shoppers that visit their sites.
How to ensure Groupon and LivingSocial won't damage relationships
Fifty-two percent of Web-centric consumers are likely to abandon a brand after a negative online shopping experience.
Understanding what mobile means for your business
New Web-based service will also feature automated lead-generation and customer service options.
InsideView's sales intelligence solution will be preloaded in SugarCRM software.
Improved app makes it easy for dealership salespeople to interact with prospective customers.
The solution is the first customer care solution developed specifically for the smartphone.
New resource helps merchants and service providers understand and implement PCI DSS requirements for voice recordings.
Personalizing customer communications is important, but it's essential to understand your audiences' preferences and not assume that you know them.
How to Demystify Women's Purchasing Behavior
After a lawsuit questioned quality of its beef, the food chain aggressively disseminated its side of the story
A new study finds that Americans say loyalty and rewards programs miss the mark with membership benefits and aren't driving loyalty.
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