destinationCRM.com Exclusive: A new report from Forrester Research explores the maturity of your customer intelligence — and reveals what your marketing department isn't measuring.
CRM Featured News,
Posted 16 Oct 2009
Oracle OpenWorld '09, Day 2: Executives detail Oracle's broad strategy as a systems provider, and its head of CRM delves into transforming technology at the application layer.
CRM Featured News,
Posted 14 Oct 2009
Times are changing — and so should your metrics.
Magazine Features,
Posted 01 Oct 2009
They say you can't manage what you can't measure. But what if you're using the wrong ruler?
Magazine Features,
Posted 01 Oct 2009
Months after entering into a "stalking horse" agreement to purchase the Enterprise Solutions businesses of bankrupt Nortel Networks, Avaya ends up spending nearly twice as much as it originally offered.
CRM Featured News,
Posted 30 Sep 2009
Forrester outlines 12 criteria necessary to address when assessing contact center outsourcers today.
CRM Featured News,
Posted 23 Sep 2009
Looking to streamline operations and reduce cost, Clearwell unveils a bolstered, fully integrated platform.
CRM Featured News,
Posted 19 Sep 2009
destinationCRM.com Exclusive: Company executives and industry pundits alike are calling the move another major win for the hosted contact center delivery model.
CRM Featured News,
Posted 03 Sep 2009
CRM Evolution '09: Your one-stop shop for all the news and coverage coming out of CRM magazine's annual conference in New York.
CRM Featured News,
Posted 02 Sep 2009
The Market Awards are done, but there's so much left unmocked!
Pint of View,
Posted 01 Sep 2009
A visual depiction of the Forrester Research guidelines referred to in Ray Wang's Tipping Point column in the September 2009 issue of CRM magazine.
Web-Only Bonus Articles,
Posted 01 Sep 2009
CRM Evolution '09 — Day 1: If only today's companies would measure on process -- not function -- they might create alignment across the organization.
CRM Featured News,
Posted 25 Aug 2009
Companies, customers, and industry visionaries honored for successes in the CRM marketplace over the previous 12 months.
CRM Featured News,
Posted 24 Aug 2009
The company's Global End-User Monitor product promises to provide monitoring of all applications for end-users.
CRM Featured News,
Posted 12 Aug 2009
RightAnswers seeks to close the loop and maximize search capabilities with its latest release.
CRM Featured News,
Posted 07 Aug 2009
Not every marketing effort includes a campaign-specific Web address -- but some of the ones that do aren't doing a very good job of connecting to the main brand.
Insight,
Posted 05 Aug 2009
Alternative communication channels in healthcare marketing.
Viewpoints,
Posted 05 Aug 2009
Strategies to reduce operating costs and protect revenues.
Viewpoints,
Posted 03 Aug 2009
Delivering quality customer service means making quality shots.
Magazine Features,
Posted 01 Aug 2009
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