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CRM Evolution '09: Your one-stop shop for all the news and coverage coming out of CRM magazine's annual conference in New York.
Companies, customers, and industry visionaries honored for successes in the CRM marketplace over the previous 12 months.
Readers tell us what they think of "social" technologies.
As the higher education sector finds itself struggling under a heavy course load — short-term admissions problems made worse by a systemic financial crisis—leading-edge universities are studying up on CRM.
Latest report from Forrester's "Designing for Gen Y Series" examines one of four approaches for engaging with Gen Y on the Web.
Research by Strativity Group shows that higher investments in customer experience result in lower attrition and higher referral and customer satisfaction rates. Cutting back is not an option. "The race is on," says Lior Arussy, president of Strativity Group.
Internet Week '09: Students are connecting and learning on the Web -- and institutions that fail to stay relevant are sure to flunk out.
Analysts say the newest solution from SugarCRM allows the open-source CRM pioneer to compete directly with Salesforce.com.
"What marketing really needs to be doing is driving business," says a CMO Council executive.
Pundits say this latest version aims squarely at traditional players including Cisco Systems' WebEx and Citrix's GoToMeeting.
Focus on lead quality and refined marketing spend to get the job done.
Could an infusion of Web 2.0 in the public sector change the way we view constituent service?
Net Promoter Conference '09: Deliver an excellent customer experience, and riches are sure to follow.
Take charge of enterprise information to reduce risk, maintain compliance, and save a bundle.
Only 11 percent of companies were considered "excellent" in Forrester's second annual Customer Experience Index (CxPi) Rankings.
The open-source CRM vendor offers a free yearlong trial of its ConcourseSuite 5.0 for businesses with up to 100 users.
destinationCRM 2008: A snapshot of the conference's marketing track in the last two days.
Aspect Software looks to close the loop with new e-learning and agent-hiring features in PerformanceEdge -- and delivers them as software-as-a-service.
Business Problem: Lack of company control over the development of CRM software.
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