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Articles: Healthcare
Mediabistro.com's UGCX '09: A Forrester Research analyst outlines the impact of social media on business.
DMA '09: Members of past generations didn't age — they simply died. Baby Boomers, on the other hand, are defying that fate -- and if they're demanding more from life, why aren't marketers giving them what they want?
Pundits and company executives believe that the new IP Office 5 expands functionality while improving simplicity -- two factors deemed prerequisites for success in this sector.
A new study finds more agent jobs were lost than gained in the fourth quarter of '08.
Why consumers need to examine the full story on Electronic Health Record privacy.
CRM Evolution '09: Your one-stop shop for all the news and coverage coming out of CRM magazine's annual conference in New York.
CRM Evolution '09 — Day 2: Whether marketers are hitting an individual or an enterprise, both are consumers and, ultimately, share the mindset that "it's all about me."
CRM Evolution '09 — Day 1: If only today's companies would measure on process -- not function -- they might create alignment across the organization.
Companies, customers, and industry visionaries honored for successes in the CRM marketplace over the previous 12 months.
The provider of on-demand customer service software delivers a direct integration into the burgeoning social media site.
RightAnswers seeks to close the loop and maximize search capabilities with its latest release.
Think you know the score? Guess again.
Alternative communication channels in healthcare marketing.
Delivering quality customer service means making quality shots.
Readers tell us what they think of "social" technologies.
"Healthcare" and "customer service" don't have to be mutually exclusive.
Facing regulatory requirements, spiraling costs, and an aging (and ailing) customer base, the healthcare industry looks to CRM to balance a pair of age-old doctrines: First, do no harm—and physician, heal thyself.
Looking to enhance its business analytics capabilities, Big Blue adds the predictive analytics pioneer to its list of more than a hundred companies acquired in the past decade.
In a tough economy, intelligent lead generation proves its importance.
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