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Articles: Financial Services/Banking
Chuck Baker, vice president, customer loyalty services for UnumProvident Corp., tells how revamping its call center operation has insured customer satisfaction.
Use high-touch strategies to support CRM technologies.
The six primary benefits of becoming a real-time enterprise.
SAS CEO says analytics turns CRM into more than merely a Rolodex.
Gartner CRM Excellence award winners prove ROI is possible
Knowing your customer has become more than a business imperative.
As the contact center evolves, cross-selling and upselling grow in popularity among companies--but not necessarily among customers.
And once you've hit a home run, customers will expect one every time.
Customer buying patterns, technology advancements will fuel the market.
How GreenPoint's call center achieved a 300 percent ROI.
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Companies: Financial Services/Banking
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