| Articles: Consumer Packaged Goods |
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New research finds that companies failing to actively monitor the channel for user-generated content risk falling behind.
Daily News,
Posted 01 Jun 2009
The independent market research firm releases its fifth annual WizKids report, themed around operational excellence.
Daily News,
Posted 20 May 2009
Well-written contracts are key to protecting your business.
Viewpoints,
Posted 20 May 2009
Only 16 of the top 100 Internet retailers -- including perennial leaders Netflix and Amazon.com -- improved their satisfaction scores, but the majority of e-commerce sites lost ground. Also, research firm Gartner offers cost-saving tips.
Daily News,
Posted 11 May 2009
The latest edition of E-Business Suite offers a medley of enhanced capabilities, from compensation incentives to supply chain management. Also, Oracle waives first-year Extended Support costs for some customers.
Daily News,
Posted 04 May 2009
Retail had a bad season, but Wrigleyville Sports now finds itself safe at home.
REAL ROI,
Posted 01 May 2009
How have retailers fared in the twitterverse?
Insight,
Posted 01 May 2009
The candy brand integrates its messaging across Twitter, Flickr, Wikipedia, YouTube, Facebook, and elsewhere on the social graph.
Insight,
Posted 01 May 2009
Have retailers, desperate for survival, abandoned their commitment to the customer experience?
Magazine Features,
Posted 01 May 2009
Analysts say the newest solution from SugarCRM allows the open-source CRM pioneer to compete directly with Salesforce.com.
Daily News,
Posted 30 Apr 2009
The company's latest release represents "a major step" forward for its contact center solutions, according to an industry pundit.
Daily News,
Posted 29 Apr 2009
Protect your existing business, especially in tough times.
Viewpoints,
Posted 22 Apr 2009
"What marketing really needs to be doing is driving business," says a CMO Council executive.
Daily News,
Posted 14 Apr 2009
Web 2.0 Expo '09: Keynote speakers urge audience to connect with customers -- by telling stories and, above all else, by being honest.
Daily News,
Posted 03 Apr 2009
Customer service tweeps speak for themselves.
Insight,
Posted 01 Apr 2009
The Journey of Implementation — Part 1: Before the design and deployment stages begin, planning is everything.
Reality Check,
Posted 01 Apr 2009
Service gaffes are part of life, but some of them are just astounding.
Pint of View,
Posted 01 Apr 2009
Search Engine Strategies NYC '09: In the current economic climate, even top-shelf brands need to be wary. "Marketing must move from passion to compassion," according to a presenter.
Daily News,
Posted 30 Mar 2009
One fundamental mistake can cost you.
Viewpoints,
Posted 25 Mar 2009
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Companies: Consumer Packaged Goods
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