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| Articles: Consumer Packaged Goods |
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Barely half of all customer service requests -- 52 percent -- now have their origin in the contact center, according to new research from Aberdeen Group.
CRM Featured News,
Posted 14 Nov 2009
Pundits say adding the capability, along with social monitoring, is a wise move in a rapidly changing market.
CRM Featured News,
Posted 04 Nov 2009
RightNow Summit '09: A closing keynote address examines the strategies Disney utilizes to deliver on its brand promise.
CRM Featured News,
Posted 03 Nov 2009
Gartner Magic Quadrant for E-Service Suites '09: The increasingly saturated market seeks to solve a common problem: disintegrated customer experience.
CRM Featured News,
Posted 03 Nov 2009
Mediabistro.com's UGCX '09: A Forrester Research analyst outlines the impact of social media on business.
CRM Featured News,
Posted 22 Oct 2009
The move into Oracle's ecosystem opens up more opportunities for growth, according to company executives.
CRM Featured News,
Posted 16 Oct 2009
Five steps to successful data-driven customer communications.
Viewpoints,
Posted 14 Oct 2009
Pundits and company executives believe that the new IP Office 5 expands functionality while improving simplicity -- two factors deemed prerequisites for success in this sector.
CRM Featured News,
Posted 03 Oct 2009
Given the powerful effects of some viral-marketing efforts, even those previously immune are seeing possibilities of epidemic proportions.
Magazine Features,
Posted 01 Oct 2009
The Journey of Implementation — Part 3: A successful social media initiative merely opens up future possibilities.
Reality Check,
Posted 01 Oct 2009
Find the truth hiding behind the brand.
Pint of View,
Posted 01 Oct 2009
If your goal is to launch a viral campaign simply to increase your brand awareness, you're flirting with danger.
Front Office,
Posted 01 Oct 2009
Shop.org Annual Summit '09: With 90 percent of households reporting a reduction in shopping,
CRM Featured News,
Posted 28 Sep 2009
Shop.org Annual Summit '09: A record number of attendees gather to learn strategies for the changing e-commerce landscape.
CRM Featured News,
Posted 28 Sep 2009
DMG Consulting's latest study finds the contact center survey and analytics software keeps growing despite the recession.
CRM Featured News,
Posted 19 Sep 2009
Gartner CRM Summit '09, Day 1: CRM analyst Michael Maoz says not only are consumers losing trust in corporations, but they are managing more aspects of the relationship.
CRM Featured News,
Posted 17 Sep 2009
Pundits say the $1.8 billion deal — uniting a provider of development platforms with arguably the predominant player in Web analytics — has the potential to finally make measurement a powerful aspect of interactive media.
CRM Featured News,
Posted 16 Sep 2009
CRM Evolution '09: Your one-stop shop for all the news and coverage coming out of CRM magazine's annual conference in New York.
CRM Featured News,
Posted 02 Sep 2009
Your local street-food vendor can teach your company a thing or two.
Customer Centricity,
Posted 01 Sep 2009
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