Articles: Consumer Packaged Goods
Survey program from Mindshare resonates with convenience store customers.
At global news event, SAP debuts its high-speed Business Suite.
Competing in the high-tech market means being able to give customers everything they need.
NetBase helps the water filter company gain insight into its customers' needs.
Seamless multichannel insight and customer connection enable retailers to deliver a complete shopping experience.
Coca-Cola's marketing head shares tips at Ad:Tech New York
Get customers onto the winning team—yours
Food trucks live and die by social CRM
Fierce battle centers on retail players and favors those who adapt best to new market dynamics
The snack food manufacturer collects 1.5 million new "likes," it will thank fans for the accomplishment with give-away.
InsideView's sales intelligence solution will be preloaded in SugarCRM software.
Unilever's unsightly knowledge base was costing the company money, customer satisfaction, and time—until it turned to Astute Solutions
A food processing equipment company finds that success tastes best when sales and service are served on the same plate
On-Cor increases brand awareness by sponsoring a multichannel campaign on GSN
Mobile service is finally catching on with consumers of all ages—but not everyone is embracing the same methods
As social and mobile technologies transform shopping, retailers embrace innovative strategies for using customer conversations to stay close to consumers.
We're facing a period of significant change — and measuring the impact of change is what CRM does best.
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Companies: Consumer Packaged Goods
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