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Articles: Insurance
CRM vendors have come around to a new way of addressing the needs of insurers.
Amica realized the importance of increasing new customer inquiries and revenues, but needed to keep marketing costs down.
From the insurance industry's perspective, the integration of different product lines into a single business unit sounds like a prime opportunity to reduce operational costs, grow revenues, and improve profitability.
The report finds that many insurance firms opt to build out their own CRM systems rather than purchase CRM suites.
Forty-four percent of uninsured consumers who plan to apply for health insurance in the next year say they will do so online.
Balboa Insurance wanted to create a system where users would not have to toggle between screens, but would be able to access all data about a certain client in one user interface.
Demand for chief customer officers has surged; technology spending by North American banks will remain flat for 2003; mobile access to CRM solutions, not wireless connectivity, will see the most attention from systems integrators; and more.
WebSideStory has released HitBox Enterprise 9; Pivotal has introduced new and enhanced functionality for its Pivotal Healthcare Insurance solution; Portal Software has added features to its convergent billing solution; and Initiate Systems has announced the availability of Initiate Identity Hub 4.0.
Two-thirds of the companies surveyed across France, Germany, Italy, the Netherlands, and the United Kingdom say that customer satisfaction and loyalty within their organization is suffering due to the bad data.
Chuck Baker, vice president, customer loyalty services for UnumProvident Corp., tells how revamping its call center operation has insured customer satisfaction.
Stellar CRM is possible. Here are the stories of five outstanding implementations to prove it.
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