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Articles: Insurance
Nationwide talks its way to a more successful automotive quote-and-buying process with nGenera CIM.
Unifying the sales process and the CRM system is essential.
As companies look to cut costs and streamline operations, electronic signatures may be entering a renaissance period.
Gartner Magic Quadrant for E-Service Suites '09: The increasingly saturated market seeks to solve a common problem: disintegrated customer experience.
DMA '09: Members of past generations didn't age — they simply died. Baby Boomers, on the other hand, are defying that fate -- and if they're demanding more from life, why aren't marketers giving them what they want?
The company's flagship sales force automation product tries to bring clarity to ad hoc selling.
CRM Evolution '09: Your one-stop shop for all the news and coverage coming out of CRM magazine's annual conference in New York.
CRM Evolution '09 — Day 2: Mobile applications are bridging the gap between sales and CRM.
Companies, customers, and industry visionaries honored for successes in the CRM marketplace over the previous 12 months.
Think you know the score? Guess again.
Not every marketing effort includes a campaign-specific Web address -- but some of the ones that do aren't doing a very good job of connecting to the main brand.
"Healthcare" and "customer service" don't have to be mutually exclusive.
Facing regulatory requirements, spiraling costs, and an aging (and ailing) customer base, the healthcare industry looks to CRM to balance a pair of age-old doctrines: First, do no harm—and physician, heal thyself.
Looking to enhance its business analytics capabilities, Big Blue adds the predictive analytics pioneer to its list of more than a hundred companies acquired in the past decade.
With new versions of PASW Data Collection and PASW Collaboration and Deployment Services, SPSS helps analysts and business users alike manage the voice of the customer.
A new Forrester Research report highlights the return on investment in social media communities.
Bolstering search, integration, and queuing, the company looks to emphasize hard ROI and customer satisfaction in its latest release.
New York Life streamlines its workforce, vastly improving internal metrics.
Customer Experience Summit '09: Improving the customer experience starts with a hard look in the mirror.
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