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Articles: Enterprise CRM
The business process management vendor acquires Proforma, expanding its capabilities with enterprise architecture modeling.
Ignoring customer needs is extremely shortsighted and expensive.
The BI vendor releases a new product- and region-focused data cleansing solution as it continues to expand its Enterprise Information Management line beyond customer data.
Sometimes you can judge a book by its cover -- or a company by its name.
Catering to this new breed of always-on customer will require a new approach to CRM.
Automation is beginning to prove its value--not only in cutting costs, but in driving revenue as well.
The vendor's newest version adds an updated interface, business rules creation, and multiplatform compatibility, complete with better formatting for mobile devices.
Oracle reverts to the Siebel moniker for the newest version of its CRM On Demand product, which features several usability, customization, and integration enhancements.
The Asian market for on-demand software nearly doubled last year as awareness and adoption rates boomed; new report says satisfaction is high for CRM and other applications.
Despite the development of CRM best practices, many businesses are still struggling to properly measure the success of their implementations.
With its Summer '07 release, the on-demand specialist expands from on-demand applications to on-demand platforms.
The customer management applications market rose 8 percent in 2006, as it did in 2005; SAP and Oracle continue to lead, but their revenue figures don't tell the full tale.
The on-demand CRM vendor announces full in-browser capabilities for use on the wildly popular new Apple device; CRM on the hip could make Apple the next big mobile business tool.
Executives, including CEO Ballmer, outline a flurry of product announcements to support the corporate line: "software plus services."
The company releases pricing, product information, and vertical templates for Dynamics Live CRM at its Worldwide Partner Conference; one analyst suggests Microsoft lags in the on-demand race.
The worldwide CRM market grew 11.5 percent in 2006 to just under $6.5 billion in revenue; while SAP continues to dominate, Oracle Corp. sees both its revenue and its market share slip.
In a hyper-competitive market, a study suggests trumpeting consumer benefits rather than promoting technology.
Others in the top category are DataFlux, Business Objects, Harte-Hanks Trillium Software, and IBM; expect to see increased M&A activity as smaller, international players make their presence felt.
Magic Quadrant for SFA '07: Oracle's Siebel has to share the spotlight in sales force automation, and additional challengers are closing in.
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