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Articles: Enterprise CRM
A new partnership between the search-engine giant and content management systems gives end users a tool for Web-page testing.
Acxiom Multi-Channel Media Symposium: As technological innovation brings the potential of a multi-channel marketing strategy to enhance the customer experience, company executives explain the basics have to be done correctly first.
Gartner Application Architecture, Development & Integration Summit '08: Industry experts share insight on the future of information technology.
Will on-demand ring a bell in manufacturing? The SaaS pioneer rolls a new vertical integration off the assembly line, and its partners are also building for the industry using NetSuite's Business Operating System platform.
Gartner Application Architecture, Development & Integration Summit '08: Analysts weigh in on cloud computing, social networking, and the new face of AADI.
New statistics affirm the industry's continued growth amid warnings that activity could "take a downturn" as a result of November's presidential election.
Enterprise megavendor Oracle offers a taste of its social networking-inspired on-demand applications at the Enterprise 2.0 conference.
DMDays '08: A database is more than just a list of names—it's where marketers go wrong and how to get back on course.
The company's MRM solution integrates marketing and delivers results.
BlueRoads and Microsoft team up to offer joint partner management and CRM.
Information Builders Summit '08: Analysts weigh in on the BI industry and a changing market.
Driving Innovation '08: Verint Americas President Elan Moriah dishes the next key shifts companies must acknowledge and prepare for in order to remain relevant in an increasingly competitive business landscape.
Information Builders Summit '08: Information Builders strengthens its WebFOCUS platform, delivering on cost-effectiveness and demands for analytics.
Unified communications has the potential to drastically alter the business landscape -- assuming vendors really can get their collective act (and your communications) together.
The hefty merger hopes to rival IBM, but provides little advancement in terms of CRM.
In the battle for software supremacy, new research predicts the on-demand CRM market will grow more than six times faster than its on-premise counterpart through 2010.
The announcement underscores efforts to speed contact center adoption of on-demand software; a Salesforce.com executive says LiveOps will "help us integrate better to telephony systems."
New research from Gartner predicts strong market growth continuing through 2012, despite the coming economic downturn.
Gartner Business Intelligence Summit '08: The need for better CRM is one of the factors driving growth in the BI marketplace.
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