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Articles: Enterprise CRM
Are misdirected sales incentives putting your brand at risk?
This trio lets you do more for less cost.
The acquisition means a greater project portfolio management breadth for Big Red's enterprise PPM suite.
Eloqua Experience '08: Charlene Li, the co-author of "Groundswell" and former Forrester Research analyst, offers simple advice for taking on social media: Just do it.
Two studies offer different perspectives on CRM adoption -- and yet both see an opportunity for continued growth.
DataFlux Ideas '08: Business needs to join technology to put the "management" back in "data management."
Including user-generated content in the support mix.
J.D. Power and Associates releases its latest findings on the popular (and growing) side of the telecommunications industry.
New research shows consistent disappointment with indirect methods—and explains why.
New research from Cone LLC finds 93 percent of Americans want companies to have a presence in social media.
Sometimes you need more than CRM automation.
Points to consider in making the right decision.
WiMax World '08: The next-generation wireless standard is beginning to find success in several developments across the world.
The research firm's debut report on this market puts Nice Systems and Verint Systems on top, and says we can expect more vendors to join the WFO party in 2009.
Success Metrics releases Birst, a software-as-a-service business intelligence package with a free entry-level offering and a surprising focus on verticals.
Whether marketers send messages across multiple channels or just one, every customer has a limit. The trick is knowing where that limit is.
Maximizing profit isn't about squeezing your customers dry; it's about charging them what's fair. Price optimization is no longer a chore or a secret technology—it's a competitive differentiator for those wise enough to explore it.
With the days of never-ending on-premises engagements and limitless budgets long gone, CRM can no longer sustain the consultancies of yesteryear. But what kinds of professional services are still needed in today's CRM industry—and what kind of CRM are consultants selling?
Readers suggest a few other reasons that contact center agents are quitting.
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