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Articles: Enterprise CRM
Readers respond to "full-service" and "on demand."
Reinvent your revenue stream to help people, communities, and the planet.
Utilities have to contend with customers seeking more control of their power consumption.
Will the Grinch steal retail's favorite season?
On The Scene: RightNow Summit '08 -- Cutting costs may lead to cuts in service.
Banks are dropping like flies—or mating like bunnies.
Contact center surveying is evolving into enterprise feedback management.
Instead, invest more in your best customers.
Before the markets hit the skids, companies had just begun to target customer experience.
The notion of Peak Oil has more to do with CRM than you think.
Web 2.0, social media, customer feedback, conversations. Transparency is the new currency in CRM—but are you really ready to let your customer behind the curtain?
Clearly, improving customer trust should be a major focus for organizations in 2009.
A recent Gartner report bemoans the fact that "companies tend to view business intelligence as [just] a bunch of technology."
PowerReviews unveils an affordable -- and "frictionless" -- solution for small retailers.
An IDC survey indicates that few users pay attention to advertising on social networking sites; more than half say they find ads there "annoying."
Sales force optimization requires a grasp of what drives revenue.
Magic Quadrant for Social Software '08: New report shows an immature and clustered marketplace for collaborative and social tools.
Quite a bit, apparently: In a new report, food manufacturing improves its standing among consumers, while soft drinks and apparel fare less well.
Tealeaf debuts an array of offerings aimed at digging deeper into mobile-customer behavior.
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