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Articles: Enterprise CRM
How have retailers fared in the twitterverse?
Being a shortcut means enhancing your value to those around you.
Why mobile shopping—"m-commerce"—is finally getting a move on.
The candy brand integrates its messaging across Twitter, Flickr, Wikipedia, YouTube, Facebook, and elsewhere on the social graph.
CRM vendors are beginning to find ways to put the microblogging marvel to work -- for themselves and for their users.
Automating and optimizing work processes will boost the market for the foreseeable future.
Magic Quadrant for CRM Customer Service Contact Centers '09: Microsoft and Salesforce.com join Oracle as Leaders in the analyst firm's annual assessment.
Have retailers, desperate for survival, abandoned their commitment to the customer experience?
Helping contact center managers achieve four primary goals.
That is the question. (The answer may surprise you.)
Just because CRM deployments have spread doesn't mean they've succeeded.
Stress levels brought about by the economy are making people more combative in their everyday lives.
In a down economy, consumers are vulnerable to Internet scams, but many government and Internet retailers are still neglecting to implement preventive measures.
Analysts say the newest solution from SugarCRM allows the open-source CRM pioneer to compete directly with Salesforce.com.
Nearing the two-year anniversary of its acquisition by Microsoft, Tellme's new features look to slash costs for enterprise customer service.
The features in the company's Spring '09 release aim squarely at its target market, says one industry analyst.
RightNow Technologies unveils high-security software-as-a-service capabilities compliant with the Department of Defense's standards.
A new study from Forrester Research reveals a sofa cushion where sales budget money gets lost.
Aberdeen Group reveals that, as technology budgets are slashed, organizations are deploying new methods to meet the mobility demand and to appease "pro-sumers."
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