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Articles: Enterprise CRM
The Harte-Hanks software division's Version 12 refreshes real-time validation capabilities, business-rules sharing, and dashboard interfaces.
Bolstering search, integration, and queuing, the company looks to emphasize hard ROI and customer satisfaction in its latest release.
Magic Quadrant for CRM Service Providers '09: The market for CRM consulting and solution implementation services grew in 2008, but the next year will bring challenges for all providers, including the foursome Gartner rated tops: Accenture, Capgemini, Deloitte, and IBM Global Services.
The listening platform provider brings social media analysis to the CRM world.
Oracle releases financial results, announces the departure of an influential leader, and creates news around its Fusion Middleware Apps.
New releases promise to help Coremetrics clients deliver ads of higher relevance.
The PRM market—often seen as a quiet backwater—may be entering a revival, particularly among B2Bs.
Forest-product supplier Weyerhaeuser builds out its master data management strategy with Siperian.
New York Life streamlines its workforce, vastly improving internal metrics.
Since roadblocks on the implementation superhighway often come down to human factors, we've collected 10 of the most common and the most costly — to help you avoid them.
A reader offers a Pre-view on smartphones, and "Pint of View" generates some responses.
A variety of applications promise revenue generation and cost reduction.
Customer Experience Summit '09: Improving the customer experience starts with a hard look in the mirror.
Experts insist that social media is measurable—it just depends on how you define your metrics.
It all started with sales tax.
A customer-centric approach for emerging markets.
From now on, consumers will be saddled with residual uncertainty.
Three factors are combining to (finally) drive interest in mobile CRM.
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