An Aberdeen Group study suggests it's not too late to begin tapping into social media to manage your brand reputation online. Not yet, anyway.
Daily News,
Posted 10 Jun 2009
Internet Week '09: Students are connecting and learning on the Web -- and institutions that fail to stay relevant are sure to flunk out.
Daily News,
Posted 10 Jun 2009
Mobile Marketing Forum '09: The quintessential benefit of social media is the ability to stay connected anywhere, anytime. That makes social media reliant on mobile technology -- but is the reverse also true?
Daily News,
Posted 10 Jun 2009
Communities and channels are rapidly expanding — and your company needs to at least know its place in all of them.
Magazine Features,
Posted 01 Jun 2009
Your customers are increasingly connected — to you, to your competition, to each other — but you're not supposed to be the center of every network.
Magazine Features,
Posted 01 Jun 2009
An exclusive excerpt from the new book, The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff, by Salesforce.com's Clara Shih.
Magazine Features,
Posted 01 Jun 2009
Social computing is still working its way into the consultative sales process. For most sales forces, that's just fine.
Magazine Features,
Posted 01 Jun 2009
A forum designed to address one problem evolves into an enterprise asset.
Secret of My Success,
Posted 01 Jun 2009
With Helpstream's on-demand offering, Infusionsoft bolsters its customer support.
REAL ROI,
Posted 01 Jun 2009
Capable of far more than pokes, tweets, and zombies, vendors begin to connect with social software platforms.
Re:Tooling,
Posted 01 Jun 2009
CRM magazine's Social Media Maturity Model, the launching pad for a discussion of the next five years of social media.
Magazine Features,
Posted 01 Jun 2009
The co-author of Throwing Sheep in the Boardroom explains why it's not so easy for companies to simply hop aboard the social media bandwagon.
Insight,
Posted 01 Jun 2009
Microsoft Convergence '09: Microsoft and its user groups extend face-to-face with @-to-@.
Insight,
Posted 01 Jun 2009
Social networking has the potential to transform the day-to-day operations of customer service representatives.
Insight,
Posted 01 Jun 2009
The social Web is about to evolve — again. Are you ready to evolve, too?
The Tipping Point,
Posted 01 Jun 2009
An alphabetical glossary of what you need to know about social media.
Magazine Features,
Posted 01 Jun 2009
If you expect employees to stay within the lines, you need to draw the lines first.
Insight,
Posted 01 Jun 2009
Beyond marketing, the popular tools and techniques can also serve as a channel for support.
Customer Centricity,
Posted 01 Jun 2009
CRM magazine's in-depth report on the state of social media in CRM.
Magazine Features,
Posted 01 Jun 2009
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