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Articles: Enterprise CRM
The social business software player announces a new version of its platform, connects communities, and makes a play for the iPhone.
Enterprise 2.0 '09: The concept may be mainstream enough to warrant having a conference in its name, but "enterprise 2.0" still faces criticism from industry skeptics who want to see results before they believe the hype.
Adjust your vision to deliver business value during changing times.
NetSuite's first "premier partner" is a vendor that specializes in making social media work for the enterprise.
Proactive contact is the new customer service imperative.
Magic Quadrant for Unified Communications '09: New research finds no single vendor can adequately address a company's UC needs with one solution.
Forrester Consumer Forum '09: Analyst provides three steps for making the customer experience matter.
Forrester Consumer Forum '09: In order to interact with the multi-channel customer, companies must recognize changing consumer behaviors, expand reach on multiple channels, and embrace digital tools.
If you want to make the most of the developing business environment, you better start now.
The company's latest on-demand solution looks to ease the challenges online marketers face today.
Only social media can put the customer back into CRM.
An on-demand CRM platform involves a partner-selection process as well.
What do you do when your brand no longer reflects your offerings?
An evaluation of the changes wrought by Salesforce.com's Marc Benioff.
Salesforce.com has proven the importance of making sure its customers are successful.
RightNow Summit '09: In his opening keynote address, founder and CEO Greg Gianforte outlined the company's plan to rid world of bad experiences.
Knowledge management is the path to content management success.
SpatialKey's on-demand solution boasts a geographic information system (GIS) that's both low cost and caters to the business user.
eMetrics '09: The Web has the potential to change the way companies and consumers interact, but how to make that happen is still up in the air.
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