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Articles: Enterprise CRM
J&P Cycles accrues more than 28,000 Facebook fans in less than a year with RightNow for Facebook
The U.S. government struggles as the entity most resistant to change
The coauthors of Empowered underscore a new-found source of corporate strength.
Don't just store your customer data—use it
Contact centers risk wasting powerful technology on the automation of imperfect processes
The company snatches the cloud-based integrated marketing software vendor for $525 million.
Following FTC's lead, media and marketing associations outline transparency-driven principles
How companies can use online behavioral advertising to win customer confidence
Being friended or followed is desirable; fostering trust is more important
The danger of uniting location-driven applications and customer interactions
Make sure you're delivering messages that customers want to hear
Of those, 2.6 billion are completed, according to Vovici research.
The lessons universities are learning about emerging technologies
But the study also finds that few are doing enough to promote their mobile presence.
Confirmit voice of the customer survey highlights the role of organizational culture in creating competitive differentiation.
eGain Multisearch provides federated search, multi-access navigation, and multi-process expertise behind the simple search box.
Focus on innovation and improving the customer experience.
A maturity model for the Sales 2.0 era.
Electronic communications are meant to help manage relationships, not build them.
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