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Articles: Enterprise CRM
The CRM industry over the course of the year grappled with well-publicized mergers and acquisitions, executive turnover, and product line restructuring. Still, the industry's impact--especially in the small and medium business markets--is growing more pervasive across industries and within organizations. With an eye on ROI, companies are benefiting from lower startup costs, shorter implementation times, ease of use, and more robust analytics, from both the on-demand (hosted) delivery model and on-premise solutions. Spearheading these developments are the 2005 CRM Market Leaders--read on to see how they are driving the market and how they stack up against the competition.
The CRM industry over the course of the year grappled with well-publicized mergers and acquisitions, executive turnover, and product line restructuring. Still, the industry's impact--especially in the small and medium business markets--is growing more pervasive across industries and within organizations. With an eye on ROI, companies are benefiting from lower startup costs, shorter implementation times, ease of use, and more robust analytics, from both the on-demand (hosted) delivery model and on-premise solutions. Spearheading these developments are the 2005 CRM Market Leaders--read on to see how they are driving the market and how they stack up against the competition.
There will likely come a time when not one, but all vendors in the large enterprise category offer a hosted solution.
What do they know, and how do they find out?
How companies win against market leaders: 3 best practices.
PeopleSoft and J.D. Edwards customers discuss bright spots and concerns.
Seven predictions for RFPs and RFIs.
Actions speak louder than words when it comes to the true difference between informational and transactional self-service.
Influential leaders are those who pave the way for others to follow. They are often the first to market with a strong CRM product or strategy, are often the best at delivering a product or strategy, or have such industry clout that their actions reverberate widely in the market.
The CRM industry over the course of the year grappled with well-publicized mergers and acquisitions, executive turnover, and product line restructuring. Still, the industry's impact--especially in the small and medium business markets--is growing more pervasive across industries and within organizations. With an eye on ROI, companies are benefiting from lower startup costs, shorter implementation times, ease of use, and more robust analytics, from both the on-demand (hosted) delivery model and on-premise solutions. Spearheading these developments are the 2005 CRM Market Leaders--read on to see how they are driving the market and how they stack up against the competition.
It is impressive when CRM vendors promise business performance improvements never before possible, but it is more impressive when their products actually deliver on those promises. The CRM Elite awards showcase six companies that have achieved significant returns on their technology investments that have either met or surpassed their expectations.
Recent industry acquisitions have confused users about what the future holds, spurring two competitors' switch-to-us promotions.
Congratulations to this year's award recipients. Their hard work this past year has helped organizations streamline many of their business processes and significantly improve their customer relationship efforts.
Product service and support for existing customers highlight Open World day 2, but challenges have emerged for Siebel customers' business.
The keynote address at Open World is confident and comprehensive, with targeted talk of growth.
The United Kingdom leads the way in outsourcing deals, Germany takes second place, but the market is changing and shrinking.
The new release lets all departments access data from a single SOA-based platform and lets users send single-version reports, despite geography.
A shift from penny-pinching to business growth and the appeal of hosted solutions are contributing to a license-revenue upswing.
Dreamforce '05: Marc Benioff details visions of 'the eBay of enterprise applications' with Appforce.
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