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Articles: Enterprise CRM
Far too many CRM providers fail to understand what their customers want, a very odd thing for companies selling closer customer contact.
ERP vendors have a weak hold on their customers' hearts, minds, and wallets, despite significant investments in marketing and branding.
Some sectors like outsourcing will continue to be hot spots, but Forrester says the CRM market will remain flat for the year.
A new IDC survey reports that more than 80 percent of former JD Edwards customers either have a more favorable view of PeopleSoft as a software vendor to do business with, or they have not changed their perception of the vendor.
Last year will be looked on as the year of renewal for the CRM industry; new technologies around the real-time enterprise (RTE) come into the picture in 2004.
The addition of Hipbone's online assisted service channel to the KANA iCARE suite combines Web-collaboration capabilities in assisting consumers with KANA's knowledge-powered approach to managing customer relationships.
Following are three stories of how perseverance led to CRM success--and that's no fairy tale.
A customer-centric enterprise uses business strategies throughout the organization to best serve customers.
In a filing with the Securities and Exchange Commission Oracle said that it signed the agreement with ABN Amro Bank NV, Credit Suisse First Boston, and other syndicated lenders for the credit line.
Industry pundit Barton Goldenberg, president and founder of CRM consultancy firm ISM, predicts a lot of positive momentum on the horizon for the industry.
A single IBM mainframe compared with an Oracle grid built with inexpensive Intel-based blades will, according to Oracle CEO Larry Ellison, result in a 30-to-1 cost savings for customers.
Oracle saw a 15 percent rise in earnings to $617 million for its second quarter ended November 30; the Help Desk Institute recently released its HDI 2003 Salary Survey; and Witness Systems has added a new business optimization consulting offering to its newly branded Witness Consulting Network.
Employees create products, interact with customers, and directly affect and are directly affected by major corporate initiatives--there is a small number of best practices that ensures that employees make the most of CRM.
Today PeopleSoft is announcing the first major series of integrations between PeopleSoft 8 and JD Edwards suites.
The process of changing a culture is a journey. It takes time, but these steps for effective communications should help you reach your destination sooner.
The book contains white papers, case studies, and customer profiles highlighting input from academics, analysts, consultants, end users, and solution providers.
Unique considerations specific to CRM projects fall into two groups: those things you must do, and those things you must avoid.
Oak declines upping offer for Pivotal; Siebel rolls out hosted CRM in UK; IDC charts analytics growth; and more.
Two thousand three was a year of rebirth for the CRM industry. Trends took shape--and then took hold. It became increasingly clear that they are not fads. In fact, what are hot trends now will likely be considered business as usual by the end of two thousand four.
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