One key to achieving effectiveness, the report says, is sharing institutional knowledge.
Daily News,
Posted 11 Aug 2004
SAP's application does not have the same amount of functionality as Siebel's, but in terms of what people actually use on a regular basis, they have reached functional parity.
Daily News,
Posted 10 Aug 2004
Five methods to link employees' own work satisfaction to customer satisfaction.
Experts on Call,
Posted 09 Aug 2004
The server market is moving toward Linux, so it only makes sense that CRM application vendors make their products available on the platform.
Daily News,
Posted 06 Aug 2004
Both MS CRM servers and clients are affected and in need of patching.
Daily News,
Posted 05 Aug 2004
Patrick Bakey is to be SAP's senior vice president and general manager of its North American CRM business unit.
Daily News,
Posted 04 Aug 2004
We will not succeed until we stop thinking departmentally, and start thinking holistically.
Customer Centricity,
Posted 02 Aug 2004
Articles Editor Joshua Weinberger asked industry experts what it takes to be successful in a CRM initiative.
Insight,
Posted 02 Aug 2004
Methods that will help encourage channel partners to buy in to the benefits of CRM.
Magazine Features,
Posted 02 Aug 2004
Call center outsourcing can provide value to an organization, but not by walking away from responsibility. We examine the people, process, and technology issues managers should consider when making their decision.
Magazine Features,
Posted 02 Aug 2004
Consultants and integrators complement each other--the key is to play to each party's strength.
Magazine Features,
Posted 02 Aug 2004
Firms can match technology to each of these processes and use specific tools to increase marketing efficiency and effectiveness.
Experts on Call,
Posted 02 Aug 2004
In May CRM magazine presented a list of some of the industry's key players. This month we continue that recognition with a look at two executives from Microsoft.
Insight,
Posted 02 Aug 2004
Most every company that implements CRM does so with the help of a consultant, an integrator, or both.
Front Office,
Posted 02 Aug 2004
Sales and marketing should be as much science as they are art--driving much of the transition from art to science is a process-improvement methodology that comes to us from the manufacturing world, namely Six Sigma.
Viewpoints,
Posted 02 Aug 2004
Organizations can increase the value of their CRM initiatives, while keeping costs low, by focusing on increasing the value of CRM for those who use it.
Insight,
Posted 02 Aug 2004
ROI criteria must change to reflect the changing needs of the marketplace and the changing pressures on shareholder value.
REAL ROI,
Posted 02 Aug 2004
The summer release of the company's core product touts more than 100 new features.
Daily News,
Posted 22 Jul 2004
Some of the biggest names in enterprise CRM opened their books today, but told different stories.
Daily News,
Posted 22 Jul 2004
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