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Articles: Enterprise CRM
CRM magazine presents the Service Leaders awards to the most impressive providers of customer care architecture, technology, and services who have worked tirelessly over the past year to improve their capabilities so that contact centers can go about their crucial business more efficiently and effectively than ever before.
The features turn BlackBerry devices into mobile sales offices as the company expects to continue extending product lines.
The multichannel CRM solutions provider capitalizes on strong history and subject matter expertise to delve into the customer interaction management space.
The retooled product hits a market that is now ready for it, with both enterprise and midmarket price points considered.
Surveys of top vendors reveal the need for in-house implementations and to go wireless.
Among those who resist online purchases are consumers who feel that certain commodities should be free.
The on-demand CRM software provider and the sales process pioneer will deliver a solution to strengthen CRM effectiveness.
IBM looks to expand its reach into the data integration space, with plans to fatten its BI and data management functionality.
Look at branded experience, shaping demand, people and technology, marketing productivity, and performance objectives.
Bill Marsh Auto selects SilkRoad's Web-cam technology to provide online shoppers with an in-person experience.
Best-of-breed applications are feeling more pressure from full-suite solutions.
Month 9: Recognition programs offset the tedium of data integration work.
The PeopleSoft acquisition alters the software giant's competitive landscape.
Excerpt from Passionate & Profitable: Why Customer Strategies Fail and 10 Steps to Do Them Right! By Lior Arussy (printed with permission from the publisher John Wiley & Sons)
Many companies remain indecisive about consolidating all service channels under a single umbrella of authority.
negotiate a CRM engagement.
Drive out costs, focus on core business strategies, and increase sales and margins by outsourcing to a third-party provider.
We went into the market to talk with CRM users about their main challenges, and then went back to industry experts for solutions. Here's what we found.
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