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Articles: Enterprise CRM
EFM solutions are replacing the old-school method of customer feedback.
Technology is rarely to blame for project failure, according to a new report; here, a list of five pitfalls companies can avoid.
A strong need to increase revenue drove the surge, with the hosted model enjoying a 105 percent growth rate.
The CRM industry has the lowest loyal-customer base in the U.S. for the software industry; Microsoft and SAP are the sole CRM software-loyalty leaders.
The company is losing some ground, however, to SAP and Oracle, which show slight gains as their license sales have grown.
Customer needs, technology, and pricing structure are focal points for its upcoming, to-be-defined solution; analysts express confusion about the offering.
Siebel and Novell say that a widened range of more complete offerings will benefit customers through increased flexibility and support.
The deal strengthens IBM's information management portfolio, while positioning the company to compete with Siebel and Oracle.
Customer-driven opportunities foster growth in the applications market.
A financial services company estimates an 850 percent ROI from implementing Teradata's data warehouse and CRM solutions.
Consider CRM solution delivery as a phased progression of delivered business benefit.
Winning customer trust is key to gaining access to personal information.
Privacy laws have forced sales callers and outbound marketers to clean up their act and given them a chance to polish their image.
Know your biggest pain points and determine how damaging they can be to your business if left untreated.
Rainmaker Marketing's Lazarus integration of ACT! resurrects a phone reseller's sales, relationship growth, and agent efficiency.
Business Problem: Employees don't share contacts.
Utilities are finding ways to improve service through automated technology. The result is increased ROI in the field, at the call center, and across the business.
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