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Articles: Enterprise CRM
Ellison and company look to bolster their portfolio to counter SAP as industry consolidation continues.
The release integrates with Lotus Notes and provides hosted contact center enhancements.
The company is 'positioning' itself as offering enterprise analytics, with business functions like performance and supply chain management.
Opus's delivery model and consultative practice place Verint in a better competitive position.
Between May 2004 and June 2005 CRM magazine checked in every two to three weeks with Churchill Downs Inc. to gauge the progress of the company's multiyear, multimillion CRM initiative. Vice President of CRM and Technology Solutions Atique Shah's CRM initiative diary shed light on the ups and downs that he and his team encountered during a hectic, and ultimately winning, year one. In the course of these discussions Shah regularly mentioned CRM's warning bells, some of which sounded, some of which remained blessedly silent. We return to the site of the Kentucky Derby's parent company to examine the seven warning bells and to flesh out year-one lessons that will help other CRM project managers improve their odds of success.
Five criteria every organization should address.
Despite theft and terrorism biotechnology company Alltech retains customer data and tracks products in its supply chain.
Here, a guide to uncovering the bounty buried in your data warehouse.
EFM solutions are replacing the old-school method of customer feedback.
Technology is rarely to blame for project failure, according to a new report; here, a list of five pitfalls companies can avoid.
A strong need to increase revenue drove the surge, with the hosted model enjoying a 105 percent growth rate.
The CRM industry has the lowest loyal-customer base in the U.S. for the software industry; Microsoft and SAP are the sole CRM software-loyalty leaders.
The company is losing some ground, however, to SAP and Oracle, which show slight gains as their license sales have grown.
Customer needs, technology, and pricing structure are focal points for its upcoming, to-be-defined solution; analysts express confusion about the offering.
Siebel and Novell say that a widened range of more complete offerings will benefit customers through increased flexibility and support.
The deal strengthens IBM's information management portfolio, while positioning the company to compete with Siebel and Oracle.
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