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| Articles: SMB/Mid-market CRM |
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Six companies that set out to get measurable results, then met or surpassed their expectations.
Magazine Features,
Posted 01 Sep 2004
Is a hosted-or-on-demand-offering price war is looming? If so, what will vendors do to differentiate themselves and their services?
Insight,
Posted 01 Sep 2004
Aberdeen interviewed 232 decision-makers at SMB firms to examine the components of business technology that most closely map to the strategic needs of small enterprise.
Daily News,
Posted 31 Aug 2004
Seven tips for managing project scope creep.
Viewpoints,
Posted 30 Aug 2004
The time has come once again for CRM magazine to reward excellence and achievement among vendors in the CRM industry. CRM vendors have individually and collectively worked to build confidence in the discipline, and those efforts are paying off. According to AMR Research, companies are still making modest-but-measurable increases in their spending on customer management tools and strategies, to the tune of an additional $600 million in spending expected for 2004. Interest is strongest among midmarket and SMB firms, which we classify as those companies under $1 billion and under $100 million in annual revenues, respectively. But there was plenty to stir things up this year. Read on to see what companies prevailed from 2003, and how others are leaving an indelible mark on the industry.
Magazine Features,
Posted 26 Aug 2004
Presenting financial information from 2003, the report analyzes the workforce management market.
Daily News,
Posted 25 Aug 2004
RightNow has always been very user-focused, making product decisions based on what existing customers want. As it begins to target larger deals in new verticals, there will be more market-driven development.
Daily News,
Posted 19 Aug 2004
The newly rechristened application is the ASP's first step as it moves forward with broad plans to expand into smaller markets.
Daily News,
Posted 18 Aug 2004
Consumers are open to buying more products and services, but only if the customer service representative (CSR) first resolves the customer's concern.
Daily News,
Posted 18 Aug 2004
Pure-play knowledge-base providers are seeing a need to compete with service-oriented companies.
Daily News,
Posted 17 Aug 2004
QAS announced the signing of eight top catalog and mail order companies; ACCO Brands' Kensington Technology Group implemented RightNow Service as its contact center platform; and more.
Daily News,
Posted 17 Aug 2004
Five methods to link employees' own work satisfaction to customer satisfaction.
Experts on Call,
Posted 09 Aug 2004
The server market is moving toward Linux, so it only makes sense that CRM application vendors make their products available on the platform.
Daily News,
Posted 06 Aug 2004
Both MS CRM servers and clients are affected and in need of patching.
Daily News,
Posted 05 Aug 2004
iAnywhere's M-Business Anywhere solution has provided McKesson with a new automated system running on Symbol SPT1800's Palm OS.
Daily News,
Posted 04 Aug 2004
We will not succeed until we stop thinking departmentally, and start thinking holistically.
Customer Centricity,
Posted 02 Aug 2004
Methods that will help encourage channel partners to buy in to the benefits of CRM.
Magazine Features,
Posted 02 Aug 2004
Consultants and integrators complement each other--the key is to play to each party's strength.
Magazine Features,
Posted 02 Aug 2004
Most every company that implements CRM does so with the help of a consultant, an integrator, or both.
Front Office,
Posted 02 Aug 2004
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Companies: SMB/Mid-market CRM
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