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Articles: SMB/Mid-market CRM
A new report offers a framework for developing, measuring, and improving self-service initiatives.
Shaheen acknowledges the firm did not meet expectations for licensed revenues; there's a new focus on the need to improve, including help from a new CMO and executive vice president of corporate strategy.
Avaya and Genesys announce solutions for different sizes, opening more opportunities in the growing market.
Hyperion far outpaces its competitors in revenue share as the space continues to expand into different verticals.
This version will round out the CRM suite to include marketing tools and will have a pricing structure for a hosted option.
An increasing number of companies are seeking these solutions, but vendors have to prove themselves worthy.
How are the changes that channel management systems and their providers are experiencing going to play out?
Get back to the roots of CRM with this refresher course on integration.
Bridging the cultural and IT systems divide.
Recent debuts by SugarCRM and Salesforce.com could jump-start an industry space.
IBM announces a services-oriented architecture initiative geared toward business partners, ISVs, and SIs; Siebel and IBM extend their partnership to offer a developer kit.
Expanded services, best practices, and partnerships are showcased at the company's user conference.
On-demand offerings may be the answer for cost-averse small businesses.
Airframe CRM Express allows companies to change the number of seats without altering contract terms or raising monthly fees.
A relaunched product line provides detailed profiles and company insights on 13 million small businesses.
A new, core marketing functionality feature could help the company compete in the SMB space.
The platform integrates voice and data for CSRs; a Nortel user survey reveals a high percent of respondents have 'started to converge.'
New revenue opportunities exist for vendors, but to be successful they must take into consideration the variety of markets to which they are selling.
Business Owner Link tool helps marketers find business owners during their off hours.
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Companies: SMB/Mid-market CRM
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