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Articles: SMB/Mid-market CRM
The new version's enhanced functionality targets midsize companies.
Customer needs, technology, and pricing structure are focal points for its upcoming, to-be-defined solution; analysts express confusion about the offering.
RightNow unveils an upgrade to its CRM suite and delivers two call center solutions, while KANA vies for the midmarket.
Elvin Monteleone returns to manage the company's ongoing rebranding drive, but the reseller-only delivery model may stymie efforts.
Customer-driven opportunities foster growth in the applications market.
Winning customer trust is key to gaining access to personal information.
Technology developments are enticing SMBs to invest more in CRM and ERP applications.
Self-service done right--in the right enterprise--can return some real benefits. Here, a review of the five top vendors with robust, integrated solutions
Sales execution concerns and closing fewer megadeals hamper the company's growth.
Companies are not increasing budgets for the most basic systems, including email and wireless network connections.
SMBs in the Great White North are rapidly shoring up their electronic defenses, according to an AMI-Partners study.
A new report offers a framework for developing, measuring, and improving self-service initiatives.
Shaheen acknowledges the firm did not meet expectations for licensed revenues; there's a new focus on the need to improve, including help from a new CMO and executive vice president of corporate strategy.
Avaya and Genesys announce solutions for different sizes, opening more opportunities in the growing market.
Hyperion far outpaces its competitors in revenue share as the space continues to expand into different verticals.
This version will round out the CRM suite to include marketing tools and will have a pricing structure for a hosted option.
An increasing number of companies are seeking these solutions, but vendors have to prove themselves worthy.
How are the changes that channel management systems and their providers are experiencing going to play out?
Get back to the roots of CRM with this refresher course on integration.
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