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Articles: SMB/Mid-market CRM
Is the promise of modular, reusable services connected seamlessly into larger applications hype?
Purisma's new Data Hub product focuses on improving data accuracy while reducing implementation times, which one analyst says increases these types of solutions' value.
The company formerly known as SalesGene distills its sales assistant product for individual sellers on the go; one analyst says it "democratizes CRM."
The BI vendor announces QlikView for Communities, among other products, to allow a customer's partner community easier access to its analytic toolset.
The company reveals a new customization and development platform; it now goes "toe-to-toe" with Salesforce.com, according to one industry pundit.
The market will continue to grow, but new license revenues will drop as companies focus on product enhancements and getting value from prior investments.
SaaS is touted as a budget saver for SMBs, but a new report reveals that on-premise versus on-demand costs must be viewed from several angles.
Microsoft reveals tighter integration with other enterprise applications; an analyst wonders if will it will be a big enough selling point.
More players, more global deals, and decreased spending on outsourcing are changing the way companies like IBM, BCS, and EDS are packaging their services.
Dreamforce '06: Marc Benioff outlines the company's new customization and programming platform, discusses community development, and announces Winter '07.
SugarCRM deploys a community marketplace where developers can offer extensions and community-built applications.
The company purchases MSC eConsulting to expand service offerings and to fulfill customer demand for tighter CRM integration with back-office systems.
Every person and company mentioned in this issue should be proud to have helped the industry experience its second consecutive year of growth since its post-Y2K malaise.
Once industry leaders get past their own fears of SaaS, adoption will grow more rapidly than it already has.
The six powerful, visionary people hailed here have dominated the CRM industry in 2006 like no others. This year we add something historic--the first female Hall of Fame entrant.
The CRM software market suffered its share of highly publicized financial nightmares this year, but simultaneously continued to grow for the second consecutive year.
Satisfied customers, soaring returns on investment, cool runnings of both back- and front-end office processes--meet the CRM-enabled companies that planned implementations the way they should be done.
They say that timing makes champions. These eight winners in as many categories (plus up-and-comers in our One to Watch boxes) prove the adage as they join more than a score of industry leaders in a year of opportunity-making industry changes.
The middle business market is ripe for the picking for CRM vendors as these companies look to purchase their first CRM systems.
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Companies: SMB/Mid-market CRM
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