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Articles: SMB/Mid-market CRM
Every person and company mentioned in this issue should be proud to have helped the industry experience its second consecutive year of growth since its post-Y2K malaise.
Once industry leaders get past their own fears of SaaS, adoption will grow more rapidly than it already has.
The six powerful, visionary people hailed here have dominated the CRM industry in 2006 like no others. This year we add something historic--the first female Hall of Fame entrant.
The CRM software market suffered its share of highly publicized financial nightmares this year, but simultaneously continued to grow for the second consecutive year.
Satisfied customers, soaring returns on investment, cool runnings of both back- and front-end office processes--meet the CRM-enabled companies that planned implementations the way they should be done.
They say that timing makes champions. These eight winners in as many categories (plus up-and-comers in our One to Watch boxes) prove the adage as they join more than a score of industry leaders in a year of opportunity-making industry changes.
The middle business market is ripe for the picking for CRM vendors as these companies look to purchase their first CRM systems.
Research indicates that one quarter of all new business software will be delivered as SaaS by 2011; loyalty to the on-demand model is reaching enterprises as well as SMBs.
The company focuses on extending sales compensation management to partners to give incentive to salespeople to provide order management data.
SAP meets its formal product road map with the release of SAP Service on-demand and an upgraded version of SAP Sales on-demand.
New research spells out the costs associated with on-demand implementations versus on-premise for various business sizes.
Sage acquires the mobile division of its partner, Corum, in an effort to increase mobile integration; mobility is hot now for companies that want to invest in a product.
Sage launches the latest version of its full-featured CRM suite at the Gartner CRM Summit in Chicago, with renewed focus on end-user adoption and mobility.
With 80 percent of computers lacking core protection, the CMO Council and the National Crime Prevention Council launch the Take a Bite Out of Cyber Crime campaign.
The venerable product line receives upgrades to improve security, Outlook integration, and user productivity; one analyst lauds the new functionality.
The decision to implement one or the other CRM-solution model is a complicated one--here, a rundown of significant financial aspects to consider.
When consumers' days are filled with all work and no play, it makes communicating with them even more difficult than usual.
Has the software giant's on-demand application incubated for too long?
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Companies: SMB/Mid-market CRM
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