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Articles: SMB/Mid-market CRM
New research shows that business process outsourcing (BPO) growth has been stagnant among midsize businesses in recent years.
On the heels of the SAP-Business Objects deal, Larry Ellison's company makes a multibillion-dollar move of its own.
Facing challenges, the venerable midmarket vendor beheads its North American operations.
The friendly takeover folds new business intelligence capabilities into one of the leading enterprise software platforms; amidst differing opinions, rumors loom of a counteroffer from Oracle or IBM.
Applix bolsters its user community with a cache of new applications, development tools, and tips; one analyst says Applix On-Demand could become a SaaS offering of its own.
Business Problem: Managers cannot staff and manage their contact centers effectively.
The sports advertising agency turns to SageCRM to coordinate its sales efforts with customers and advertisers.
Mobile coupons are revolutionizing how advertisers market and customers buy.
The Midwest agency beefs up its automotive CRM by uniting with another industry player.
Two venture-capital firms help launch and fund a program for companies to develop Force.com applications.
Your CRM is only as good as your ability to deliver to your customers. So why not merge supply chain management data with CRM to gain a holistic view? It's not that simple.
The latest Siebel CRM On Demand highlights the software giant's interest in the on-demand market and underscores the strength of the Siebel name.
A technology-infrastructure specialist saves about $60,000 in one year by implementing a Web-based service management application from BlueFolder.
Few vendors were prepared to meet the company's requirements for customizable products.
A medical marketing company fills its sales transparency prescription with Entellium.
After years of false starts, wrong turns, and disruptive detours, SMBs can now steer themselves in the right direction: Marketing can finally get them where they want to go.
Companies will shell out 16 percent more on customer management apps next year, but nearly one-third of companies have experienced failed implementations -- and 25 percent of all CRM licenses go unused.
The software vendor's ERP unit unveils both a product upgrade and a technology alliance aimed at bolstering its presence among SMB manufacturers.
The German giant's "A1S" product -- officially known as SAP Business ByDesign -- targets companies with between 100 and 500 employees.
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Companies: SMB/Mid-market CRM
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