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Articles: SMB/Mid-market CRM
Instead, invest more in your best customers.
Before the markets hit the skids, companies had just begun to target customer experience.
The notion of Peak Oil has more to do with CRM than you think.
Web 2.0, social media, customer feedback, conversations. Transparency is the new currency in CRM—but are you really ready to let your customer behind the curtain?
A recent Gartner report bemoans the fact that "companies tend to view business intelligence as [just] a bunch of technology."
PowerReviews unveils an affordable -- and "frictionless" -- solution for small retailers.
An IDC survey indicates that few users pay attention to advertising on social networking sites; more than half say they find ads there "annoying."
Magic Quadrant for Social Software '08: New report shows an immature and clustered marketplace for collaborative and social tools.
Quite a bit, apparently: In a new report, food manufacturing improves its standing among consumers, while soft drinks and apparel fare less well.
Sage Summit '08: Sage CRM General Manager David van Toor fields questions on social CRM, the recession, and collaborative communities.
NACCM '08: There's a realm beyond the land of surveys and statistics, and it takes a strong inward assessment to truly cultivate change.
NACCM '08: The morning keynote presenters stressed the power of shifting philosophies through the power of storytelling.
Sage Summit '08: Keynotes reveal inaugural customer awards and encourage customers to fight through the recession like champions.
A new solution by Bazaarvoice aims to bring manufacturers into the conversation.
A provider of help-desk solutions aims to maximize content effectiveness and boost return on investment.
A depressed shopping season may lead to a transformation of consumer behavior -- and the disappearance of several brand-name retailers.
The hardware-and-services vendor inks a partnership with NetSuite to resell CRM.
Spanlink's prepackaged solution targets small and midsize businesses that think UC is too complex or costly to implement.
Forrester Research reveals an Enterprise Web 2.0 growth chart.
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Companies: SMB/Mid-market CRM
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