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Articles: SMB/Mid-market CRM
The release targets global expansion and cost savings -- two compelling attributes, says one industry analyst.
A recent report on sales performance optimization shows a gap between expectations and capabilities.
The marketing automation vendor's latest release focuses on usability and that human touch.
One pundit believes the company is poised to take advantage of a growing demand for hosted customer service solutions.
The vendor's latest release includes self-service product registration, tailored to streamline and improve customer service.
New applications allowing the electronic exchange of contact information—Web 2.0's answer to traditional cards, or not?
A small direct-marketing business extends its operations with Infusionsoft CRM.
With Axeda's help, Varian Medical Systems remotely tends to its cancer-fighting radiation-oncology equipment.
Brainshark helps FitLinxx pump up customers' use of fitness technology.
Assisted living is a growth industry, but one suffering from information overload.
As LinkedIn grows, what does the future hold for enterprise social networking?
The problems occur where the benefits are.
Marketing gathers the leads; sales pursues them. It sounds simple. It isn't.
CSO Insights' Sales Performance Optimization '09: Barely half of all reps made quota last year. Something has got to change.
After years of lagging behind, government agencies are now expected to provide the same level of service as their private-sector counterparts. Can they catch up?
eTail West '09: Companies are either wallowing in uncertainty or else diving aimlessly into unknown waters -- either way, the brand takes a hit.
eTail West '09: With revenue down, retailers are having to rely more on analytics than ever before.
New research from Forrester warns companies to invest in customer service — or else.
Predictive Analytics World '09: A former Amazon.com executive shares the steps required to manage today's customers.
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