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Articles: SMB/Mid-market CRM
When the economy (eventually) rebounds, customers will be swayed by differentiators. That's why the smart companies are investing in customer experience now.
Big brands and consumers alike see a newfound value in trust.
Nationwide talks its way to a more successful automotive quote-and-buying process with nGenera CIM.
Implement applications to support customer service and technology teams.
Pundits say the company's latest release tightens competition in the QM space.
Web 2.0 Expo '09: Panel of 2.0 entrepreneurs hash out the most common routes to failure, paths to recovery, and acceptance of "I Can Has Failure."
Web 2.0 Expo '09: Keynote speaker Chris Brogan converses with attendees on the art listening and what really to do on Twitter, aka the Serendipity Engine.
Dreamforce '09: A roundup of product releases and enhancements that came out of the so-called "Cloud Event of the Year."
Dreamforce: In a moving speech to a global audience, Colin Powell reinvigorates the need for the purpose-driven individual.
Dreamforce '09: The software-as-a-service pioneer unveils what it calls its fourth cloud -- the Collaboration Cloud -- as well as a product called Chatter.
Only one of these two critical areas of investment requires capital expenditures.
The many disguises worn by software-as-a-service.
Five critical questions to ask before building a product on Salesforce.com's platform.
New solution for online retailers brings the dressing room into the consumer's own home.
A revamped user interface provides highlights the company's latest service desk solution.
Sage Summit '09: Brent Leary conveys to Sage attendees why CRM is turning into SCRM - and why hash tags matter.
The latest offering from the software-as-a-service vendor adds more pieces to further build out a comprehensive BI suite.
SPSS Directions '09: Statistician Nate Silver shared his tips for successful data analysis predictions.
SPSS Directions '09: A panel discussion with IBM and SPSS executives highlighted continued integration and optimism for the market moving forward.
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