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Articles: SMB/Mid-market CRM
Transparency and authenticity are the cornerstones of trust between a company and its customers.
Just as you finally come to grips with CRM, the customers themselves have turned the tables—and now they're managing you.
The flatter the world, the further the reach of the empowered customer. In his new book, Flip the Funnel, Joseph Jaffe explains how that may finally bring down silos once and for all.
Divining the right path requires the right data.
Innovation is the only thing that can help—and you may be overdue.
Microsoft Convergence '10: At this year's business solutions event, the Microsoft team announces extensions to CRM Dynamics Online and previews the next generation of Microsoft CRM.
In a definitive agreement, the software-as-a-service pioneer will absorb the provider of crowdsourced business data.
SuiteCloud '10: Distinguishing the real from the fake, CEO Zach Nelson announces some very real deals around cloud-to-cloud integration, vertical extensions, and code-less workflow development.
SAS Global Forum 2010: The business analytics giant aims to help medium and large enterprises understand customer sentiment and respond.
SugarCon '10: With the launch of Sugar 6, the open-source CRM pioneer promises to deliver a "new generation of CRM software bred for the Web — for speed, simplicity, and interoperability."
Version 11 continues along the path of "mobilizing the workforce" and introduces a new all-inclusive licensing option for SMBs.
In the first major move since its recent restructuring, the German giant makes a play for the Enterprise 2.0 space — and beyond.
With the launch of its ReadiMetrix product family, the on-demand BI vendor hopes to deliver "insights-as-a-service."
Integrate systems and share data to deliver a better, more-holistic customer experience.
With InQuira OnDemand, the vendor debuts online versions of its Web Self-Service and Contact Center Solutions.
With Jive Ideation, the social business software provider integrates idea management into its portfolio.
How the recession brought marketing and customer service closer together.
Companies, customers, and visionaries honored for successes in the service industry over the previous 12 months.
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