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Articles: SMB/Mid-market CRM
Mid-market CRM software developer Pivotal Corp. today said that cost-cutting measures helped narrow its net loss in light of sluggish sales in the first quarter of fiscal 2003, ended Sept. 30, 2002.
Ad Nederlof unveils the call center vendor's major push.
The mid-market is embracing the behemoth's architecture, but enterprise vendors are opting for Java-based development to implement Web services.
Pivotal Corp. announced its intention to acquire MarketFirst Software Inc. today to win more customers looking for a marketing automation solution.
J.D. Edwards & Co. recently announced plans to standardize its suite of business applications on IBM's collaborative business infrastructure.
New product to deliver entry-level CRM to small business and workgroups; Salesforce.com leverages flexibility of ASP model
Mexico's Grupo Financiero Bital takes top honors; British Columbia Automobile Association tops in mid-market category
Microsoft Business Solutions combines Great Plains, Navision and bCentral; delivers industry-specific solutions; a product roadmap
The SMB market is substantially undeveloped and to date far less competitive
The mid-market is CRM's new land of opportunity--and a heated vendor battleground.
The CRM market is picking up steam.
Customer Support software is the first in the company's suite of CRM applications built on the .NET framework
A key finding: CRM spending will be driven by companies that sell to other businesses -- not consumers
Alliance with IBM Global Services to bring CRM to mid-market; 75 new customers in Q2 as company claims interest outside installed base
Genesys rolls out Express IPCC, Commerce Route partnership to target booming arena
Meta Group rates the suite vendors; a few application domains show signs of maturity; presence and performance
Short-term growth barriers hid long-term pot of gold; suite vendors face sophisticated customers; e-marketing evolves
Dynamics 7.0 and eEnterprise 7.0 integrates with upcoming CRM products, connects to systems both inside and outside the firewall; employee 'smart tags'
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Companies: SMB/Mid-market CRM
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