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Articles: Integration
A 2007 Rising Star delivers a browser-based CRM suite that stays true to its wireless roots.
The latest assessment of master data management for product data covers 11 vendors -- and reveals no leaders. Is product data that much harder than customer data?
Your Web site can drive conversion rates.
Forrester Wave on Enterprise CRM Suites '08: Forrester Research's latest on big-business CRM shows close competition between the two, with Microsoft coming on strong.
Appian, a provider of business process management software, partners with enterprise architecture specialist Mega automates and streamlines business processes.
In this category's Market Award debut, the first-ever title goes to SugarCRM.
SAS Institute takes the crown for the fourth year running as business intelligence evolves from reporting, analytics, and dashboards into a wealth of complexity.
With Siebel Systems and PeopleSoft finally assimilated, Oracle takes its place atop the throne.
The Penny-Pincher: Sridhar Vembu -- chief executive officer, AdventNet, parent company of Zoho.
The Rock: Bill McDermott -- president and chief executive officer, SAP Americas & Asia Pacific Japan.
The Herald: Paul Greenberg -- chief customer officer, BPT Partners; president, The 56 Group.
The Swells: Josh Bernoff and Charlene Li -- industry analysts and co-authors of Groundswell.
The Rethinker: Kevin Bandy -- partner & manager of directory sales and marketing transformation, Accenture.
The visionaries shaping the CRM industry.
In an effort to unite on-demand and on-premises CRM, Oracle takes responsibility for product integration -- a move that looks particularly appealing for partner channel management.
Magic Quadrant for E-Commerce '08: Veteran firms IBM and ATG top the field -- but the field itself is twice as big as it was last year.
Forrester Wave: Midmarket CRM Suites '08: Despite consolidation, buying CRM software for the midmarket segment is still a major headache.
CallCopy's latest release -- a Voice over Internet Protocol call-recording solution -- specifically targets the smaller end of the small-to-midsize-business segment.
Using the new tools -- and the wisdom in the collaborative consciousness of markets -- to understand your customer.
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