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Articles: Integration
Social computing is still working its way into the consultative sales process. For most sales forces, that's just fine.
A forum designed to address one problem evolves into an enterprise asset.
Financial software developer Advent uses InQuira to show it's what you know and who you know.
By focusing on connecting employees, a socially entwined culture benefits clients.
Capable of far more than pokes, tweets, and zombies, vendors begin to connect with social software platforms.
Social media thought leaders, twittering about social media.
CRM magazine's Social Media Maturity Model, the launching pad for a discussion of the next five years of social media.
The social Web is about to evolve — again. Are you ready to evolve, too?
An alphabetical glossary of what you need to know about social media.
If you expect employees to stay within the lines, you need to draw the lines first.
I don't care to belong to any social network that will accept me as a member.
We're awash in social networking data. Do we really want our businesses drowning in it, too?
Beyond marketing, the popular tools and techniques can also serve as a channel for support.
Active engagement gives us a chance to better understand the customer.
CRM magazine's in-depth report on the state of social media in CRM.
Customer attitudinal information is what companies have been clamoring to obtain for years.
A new Aberdeen Group report contends that BI could cost your organization more than you think, but some investments can help avoid budget blunders.
Eloqua's latest release strives to throw more than just leads over the wall from marketing to sales.
Fewer than half of all organizations have a defined strategy regarding customer data, according to research by Experian QAS.
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