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Articles: Integration
With search-optimized customer reviews, Diapers.com increases site traffic and online sales.
For The Carphone Warehouse, the key to quality service is empowering agents with consistent and organized knowledge.
New York Life streamlines its workforce, vastly improving internal metrics.
Since roadblocks on the implementation superhighway often come down to human factors, we've collected 10 of the most common and the most costly — to help you avoid them.
A reader offers a Pre-view on smartphones, and "Pint of View" generates some responses.
A variety of applications promise revenue generation and cost reduction.
Customer Experience Summit '09: Improving the customer experience starts with a hard look in the mirror.
Experts insist that social media is measurable—it just depends on how you define your metrics.
A customer-centric approach for emerging markets.
From now on, consumers will be saddled with residual uncertainty.
Three factors are combining to (finally) drive interest in mobile CRM.
As more vendors enter the on-demand CRM arena, profit may be harder to come by. Is consolidation the answer?
Your customers are searching for you. Unfortunately, if you don't come to grips with search engine marketing, you're making it harder for them to find you.
Author Tara Hunt explains how The Whuffie Factor can be a company's saving grace.
As the higher education sector finds itself struggling under a heavy course load — short-term admissions problems made worse by a systemic financial crisis—leading-edge universities are studying up on CRM.
In a recession, an innovative organization can learn to focus on fewer projects—but ones that can meet and even exceed expectations.
Five surefire ways to increase adoption among customers and contact center agents.
A practice with deep roots must bear new fruit.
Magic Quadrant for Data Quality Tools '09: Five leading vendors hold their ground, despite a slight slip by SAP.
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