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Articles: Integration
Retail had a bad season, but Wrigleyville Sports now finds itself safe at home.
Akamai Technologies needed to step up its Web-content delivery efforts on behalf of the music television network.
Companies recklessly adding new channels for service outreach risk damaging the customer experience.
How have retailers fared in the twitterverse?
The candy brand integrates its messaging across Twitter, Flickr, Wikipedia, YouTube, Facebook, and elsewhere on the social graph.
CRM vendors are beginning to find ways to put the microblogging marvel to work -- for themselves and for their users.
Automating and optimizing work processes will boost the market for the foreseeable future.
Magic Quadrant for CRM Customer Service Contact Centers '09: Microsoft and Salesforce.com join Oracle as Leaders in the analyst firm's annual assessment.
Have retailers, desperate for survival, abandoned their commitment to the customer experience?
Speech-enabled interactive voice response systems now involve other customer channels.
Think about what you're giving off when you're giving in to pressure.
Helping contact center managers achieve four primary goals.
That is the question. (The answer may surprise you.)
In a tight economy, companies try to cut operating expenses wherever they can.
Just because CRM deployments have spread doesn't mean they've succeeded.
Stress levels brought about by the economy are making people more combative in their everyday lives.
Analysts say the newest solution from SugarCRM allows the open-source CRM pioneer to compete directly with Salesforce.com.
The online business directory's new Data Fusion product targets issues of data quality.
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