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Articles: Integration
One IBM executive boasts that Big Blue's 23rd analytics acquisition will help the company "take analytics mainstream."
The Alcatel-Lucent Genesys Social Media Strategy provides enterprises with a more expansive way to monitor customer activity across social networks.
DataFlux Ideas '10: CEO Tony Fisher identifies the three potholes on the highway to data management success.
Definitely not all for one and one for all.
Universal profile management directs all relevant communications through the channels that customers prefer.
Social CRM and next-generation customer service.
The execution of live chat can make or break the conversion.
How to tailor online customer experience to boost loyalty and drive revenue.
Web 2.0 Expo '10 — Day 1: "The world we need is one we've never yet seen," declared Tim O'Reilly at his bi-annual technology event.
Today's customer leadership requires a new approach.
Oracle OpenWorld '10 — Day 3: Salesforce.com Chairman and CEO Marc Benioff unveils new features of his company's enterprise social network product.
Social media success is often hard to spot, but you need to know where your industry is headed.
If your contact center empire feels as if it's crumbling all around you, these best practices may help you reclaim the seat of power.
Oracle OpenWorld '10 — Day 2: The latest version of the company's software-as-a-service application adds modules for "best-in-class" marketing and business planning as well as a preview of CRM technologies to come.
Oracle OpenWorld '10 — Day 1: Kicking off its mammoth conference, Oracle makes a few hardware announcements, tackles the cloud, and sheds more light on 2011's Fusion Platform.
A unit of Prudential Financial invests in Salesforce.com to revive a lethargic sales and customer retention program.
The steps you must take in an increasingly collaborative world.
The cloud computing company brings its newly acquired data services piece in-house with Jigsaw for Salesforce CRM.
With interface improvements and the introduction of an integrated information service, one industry thought leader remarks that he is "massively impressed."
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