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Articles: Integration
Enhanced integration and flexibility, coupled with other factors like reduced cost, are steadily becoming more attractive to organizations.
The portal company announces evolving new suites, including an SOA, and vertical applications, with one for retail efficiency.
Start with people, best practices, and process, and enable these with evolving technology.
The CRM industry over the course of the year grappled with well-publicized mergers and acquisitions, executive turnover, and product line restructuring. Still, the industry's impact--especially in the small and medium business markets--is growing more pervasive across industries and within organizations. With an eye on ROI, companies are benefiting from lower startup costs, shorter implementation times, ease of use, and more robust analytics, from both the on-demand (hosted) delivery model and on-premise solutions. Spearheading these developments are the 2005 CRM Market Leaders--read on to see how they are driving the market and how they stack up against the competition.
Industry experts provide guidance for considering and deploying speech technologies.
The networking giant pushes IP-telephony solutions and financing options for the SMB and midmarket spaces, among its slew of new offerings.
Dreamforce '05: Marc Benioff details visions of 'the eBay of enterprise applications' with Appforce.
Between May 2004 and June 2005 CRM magazine checked in every two to three weeks with Churchill Downs Inc. to gauge the progress of the company's multiyear, multimillion CRM initiative. Vice President of CRM and Technology Solutions Atique Shah's CRM initiative diary shed light on the ups and downs that he and his team encountered during a hectic, and ultimately winning, year one. In the course of these discussions Shah regularly mentioned CRM's warning bells, some of which sounded, some of which remained blessedly silent. We return to the site of the Kentucky Derby's parent company to examine the seven warning bells and to flesh out year-one lessons that will help other CRM project managers improve their odds of success.
Five criteria every organization should address.
Version 3.0 focuses on the SMB market with hosting options, Outlook integration, and marketing automation tools.
Office automation meets SFA with ACT! and WiredContact.
A Forrester study sees the market shifting from best-of-breed to comprehensive suite solutions that offer more layered approaches to security.
Service-oriented architecture is the core of professional services offerings, and more workers are needed to implement it.
The new version's enhanced functionality targets midsize companies.
Consider CRM solution delivery as a phased progression of delivered business benefit.
Get back to the roots of CRM with this refresher course on integration.
A payment-processing leader learns the benefits of back-end integration.
The sources of discomfort are service-oriented architecture and the enterprise service bus model.
Additions to Business Objects' operational BI platform still require integration, but address the trend of operational and tactical analytics.
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