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Articles: Integration
Data quality procedures ensure that data is consistently applied to stringent specifications.
Marketers are seeing solid ROI from new technologies.
Project Genesis launches network integrator Novell from silos of information into the integrated customer service space.
The database and applications giant lays out the integrated future of its enterprise products.
Look past the buzzwords for a truly rich application.
Companies must combine project management with CRM to extend and deepen client relationships.
The top 5 questions an organization must ask prior to implementing CRM.
Optimizing relationships with business units, other corporate groups, and customers is key to top firms' supply chain management.
The CRM giant's acquisition of the electronic billing-systems provider aims to strengthen Siebel's stable of front-office offerings.
Is the CRM software you're considering a good technical match?
The worst thing is to take away an application salespeople are using and liking.
A New York State county plans to use mySAP CRM for first responders.
Critical for success is a balanced solution that meets the needs of both an organization and its customers.
Unisys predicts that integration will have a leading role in CRM initiatives next year.
The credit card issuer uses VoIP to integrate and manage its different contact center sites.
If an organization's IT and business units have misaligned CRM goals, it will not get an accurate picture of ROI.
Month 6: A team of thoroughbreds is moving Churchill Downs closer to a winning finish.
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