Small and medium-size businesses require an approach to CRM that minimizes risk and cost, and increases return on investment.
Viewpoints,
Posted 15 Sep 2003
Meta Group's "Data Quality Tools Evaluation Report" states that data quality-adoption rates are expected to expand 20 to 30 percent annually during the next three to five years.
Daily News,
Posted 03 Sep 2003
Balboa Insurance wanted to create a system where users would not have to toggle between screens, but would be able to access all data about a certain client in one user interface.
Secret of My Success,
Posted 27 Aug 2003
CRM magazine Editor-in-Chief Ginger Conlon had the opportunity recently to meet with executives at five of the largest CRM vendor companies. They discussed vendor accountability and the one question companies must ask their prospective CRM vendors.
Insight,
Posted 27 Aug 2003
Teradata says identity theft worries rise, Vignette survey shows customers want more integration, Topcall reports that companies need better disaster recovery systems, and more...
Daily News,
Posted 22 Aug 2003
If no one is willing to use it, the best system in the world is worthless. Avoiding this fate is the real key to success in implementing a CRM or PRM application.
Viewpoints,
Posted 18 Aug 2003
Datamonitor ranks European integrators, Ascential acquires Mercator, JMP says license sales to improve, and more.
Daily News,
Posted 08 Aug 2003
BEA says its new integration platform, WebLogic 8.1 makes even more strides in alleviating the growing integration headaches facing many enterprises today.
Daily News,
Posted 05 Aug 2003
Insight,
Posted 01 Aug 2003
Here, the winning strategies of five CRM project leaders who successfully championed CRM initiatives within their organizations.
Magazine Features,
Posted 01 Aug 2003
Take the following advice on how to overcome these six barriers, and keep your organization from being among those that have squandered their CRM investments.
Magazine Features,
Posted 01 Aug 2003
There is a need for more marketing accountability and precision; companies should look at ROI across the enterprise, for example, CRM and supply chain together; and total customer value should include each customer's current value, their future value, and associated value.
Insight,
Posted 01 Aug 2003
Insight,
Posted 01 Aug 2003
The benefits of EII range from improving the real-time characteristics of business intelligence to easing mergers and speeding development of enterprise portals and e-business integration applications.
Daily News,
Posted 30 Jul 2003
CRM requires a full integration of all pre- and postsales services systems operating from a common database, using a variety of voice, data, and image communication links (wireless, Internet, etc.).
Viewpoints,
Posted 28 Jul 2003
According to Gartner, 48 percent of North American enterprises surveyed said the economic slowdown has caused them to reduce spending on Web services development, but not so much as to discontinue these projects.
Daily News,
Posted 28 Jul 2003
The next generation of industry leaders will be set apart by the ability of organizations to strengthen their current relationships to protect against customer defection and loss, and to streamline their operations and people to respond quickly and effectively when customer investment rates return.
Experts on Call,
Posted 21 Jul 2003
Here are 12 lessons that have been learned from the history of CRM implementations that companies must heed to ensure that they build effective CRM capabilities.
Viewpoints,
Posted 21 Jul 2003
For CRM to truly be effective, solutions must be designed and customized to fit with the unique business processes of each organization.
Viewpoints,
Posted 14 Jul 2003
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