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Articles: Integration
Attensity partners with Informatica and Tableau Software to deliver sophisticated analysis of unstructured data within existing business applications and workflows.
Connexity will expand its platform to include Hitwise AudienceView audience segmentation and marketing planning tools.
The partnership will add emotional analysis to market research and voice of the customer data.
The partnership works to further expand influencer marketing.
New features in its latest quarterly update include a new campaign automation builder and a content pack for Microsoft Power BI.
Vidyo's video communications platform is now available to Genesys customers through an integration with the Genesys omnichannel customer experience platform. (Featured on SmartCustomerService.com.)
The simplified CRM system provides marketing, sales, and service capabilities in one solution.
Boomtrain's predictive personalization helps marketers personalize Web site and email content through integration to Oracle Marketing Cloud.
The deal helps Rise Interactive bring personalization to digital marketing.
Cirrus Insight for Outlook brings together Microsoft's email client and Salesforce.com.
Engagio selects Leadspace API to enable all-in-one account-based marketing.
InsideView will sell SAP hybris Commerce as part of its InsideView for Sales sales intelligence platform.
appFigures lets developers share reviews across all major app store sites.
Zephyr Illuminiate will power Veeva CRM Suggestions with predictive customer and market insights.
The integration adds video as a voice of the customer feedback medium.
Genband's platform augments SAP customer engagement solutions with advanced real-time communications capabilities.
Bright Pattern updated its call center software that extends Zendesk's cloud-based customer service platform with omnichannel cloud contact center capabilities. (Featured on SmartCustomerService.com.)
AZuqua for Customer Success integrates data and workflows from disparate CRM, marketing automation, service, and support applications.
The acquisition increases IDI's data fusion capabilities to further help advertisers target the right customers.
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