Entertainment companies are putting the spotlight on targeted customer strategies to improve service, build loyalty, and grow wallet share.
Magazine Features,
Posted 21 Jan 2005
Insight,
Posted 21 Jan 2005
Insight,
Posted 21 Jan 2005
The low-cost channel isn't always the right channel for customer service.
Viewpoints,
Posted 18 Jan 2005
The top 5 questions an organization must ask prior to implementing CRM.
Viewpoints,
Posted 18 Jan 2005
Search engine advertising ROI rocketed past Q3 figures.
CRM Featured News,
Posted 14 Jan 2005
A good online customer experience can have extended word-of-mouth benefits; slow response times jeopardize millions in potential revenue gains.
CRM Featured News,
Posted 06 Jan 2005
The number of consumers who use online self-service is high, but satisfaction continues to lag.
CRM Featured News,
Posted 05 Jan 2005
The company uses Coremetrics to determine which online marketing initiatives are bringing in ROI, and which are not showing results.
CRM Featured News,
Posted 03 Jan 2005
A new report highlights the unique role telecommuting agents play in the rapidly changing call center workforce.
CRM Featured News,
Posted 30 Dec 2004
Most companies have yet to centralize how they own the customer experience.
CRM Featured News,
Posted 29 Dec 2004
Smaller companies are finally providing a long-expected boost in CRM adoption rates, but curbing overall IT-spending growth.
CRM Featured News,
Posted 23 Dec 2004
There's job satisfaction in solving customer problems.
Benchmark,
Posted 20 Dec 2004
Latin American companies add flavor to their services.
Insight,
Posted 20 Dec 2004
Insight,
Posted 20 Dec 2004
Insight,
Posted 20 Dec 2004
Scouts Canada integrated its nationwide membership by unifying data.
Benchmark,
Posted 20 Dec 2004
To maximize results, personalized portals must closely align with CRM.
Viewpoints,
Posted 20 Dec 2004
The new 11i.10 release is designed to give companies a more holistic view of customers.
CRM Featured News,
Posted 14 Dec 2004
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