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Articles: Channel Management
A new IDC study predicts a focus on partnering, a movement toward on-demand, and an overall increase in software as a service availability.
Many online consumers still see cookies as spyware, and because those who want to opt out will, one analyst advises that firms make it easy for them.
WebTrends adds a marketing data warehouse to its all-new analytics package, responding to marketing execs' expectations of future growth and the need for individualized data.
The on-demand worthy delivers its first-ever vertical product, based on its own internal processes and targeted at software developers.
Responsiveness is improving, but some travel providers stumble when it comes to the quality of the response, a new TCRG survey reveals.
Cell services that fail to listen to customers will find nobody downloads music; customers are willing to pay a little more than iPod rates, but not the premiums they pay now.
Retailers are in transition as they balance customer experience in the store and on the Web.
The business process and e-service vendor moves upmarket with .NET architecture, adding cross- and upsell capabilities to its engine.
A good Web site leads to customer acquisition and retention. Discover, American Express, and Chase have the best sites for experience, according to a new report.
Not all sectors of online business are seeing substantial uptake in adoption and satisfaction, but the channel continues to gain traction for its accessibility and ease of use.
U. K. consumers are still mostly swayed by price, despite businesses' attempts to win customers' loyalty in other ways.
Providing online support can boost customer satisfaction while cutting costs, but companies must offer the right services to maximize deployments.
Households are expected to view more bills online, but companies must work to increase customer awareness of the benefits of Web payment.
The car company's German site has been removed from the search engine's index for deceptive tactics.
Organizations can ensure that their CRM systems and the people using them can fulfill their potential.
Understanding how individuals view Web sites can prevent them from going to competitors when transactions fail.
The online-auction powerhouse is launching a site that deviates from bidding and allows for instant purchasing.
An upgraded framework boosts contact center efficiency and service levels by simplifying the agent desktop while delivering multichannel and self-service options.
Marketers should consider RSS as a means to capitalize on niche markets.
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